
Brand strategy
Brand naming
Brand / Identity design
Print and Publishing design
Art direction
Photography
Landscapes: Brooke Holm
Gallery: Sean Fennessy
NAU is the time for a new Australian design movement.
Design by Toko developed the name, brand strategy and visual identity for Australia’s newest luxury furniture brand. NAU is a phonetic play on NOW and AU (Australia). The identity is supported by a uniquely Australian colour palette and epic Australian landscape imagery documented by photographer Brooke Holm. The NAU collective includes designers like Adam Goodrum, Adam Cornish, Jack Flanagan and Gavin Harris.











Brand strategy
Brand naming
Brand / Identity design
Print and Publishing design
Art direction
Photography
Landscapes: Brooke Holm
Gallery: Sean Fennessy
NAU is the time for a new Australian design movement.
Design by Toko developed the name, brand strategy and visual identity for Australia’s newest luxury furniture brand. NAU is a phonetic play on NOW and AU (Australia). The identity is supported by a uniquely Australian colour palette and epic Australian landscape imagery documented by photographer Brooke Holm. The NAU collective includes designers like Adam Goodrum, Adam Cornish, Jack Flanagan and Gavin Harris.